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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
it's called
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "it's called" is correct and usable in written English.
You can use this phrase when introducing or explaining something. For example, "It's called aeropress coffee - it's made using a special coffee-making device."
✓ Grammatically correct
News & Media
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
It's called Hazlitt's.
News & Media
It's called programming".
News & Media
It's called children".
News & Media
It's called self-management.
News & Media
Anyway, it's called Bedlam.
News & Media
It's called caring.
News & Media
It's called the cuarentena.
News & Media
It's called "Bible Thumper".
News & Media
It's called the beehive.
News & Media
It's called slavery.
News & Media
It's called Google Keep.
News & Media
Expert writing Tips
Best practice
Use "it's called" to introduce a term or name that might be unfamiliar to your audience, ensuring clarity and understanding. For instance, when explaining a technical concept or regional term.
Common error
Avoid using "it's called" in highly formal or academic writing where more precise or technical language may be expected. Consider using phrases like "it is referred to as" or "the technical term is" instead.
Source & Trust
88%
Authority and reliability
4.6/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "it's called" functions as an introductory phrase. It serves to present the name or designation of something being discussed. As Ludwig AI confirms, the phrase is grammatically correct and widely used. The examples highlight its role in providing labels and explanations.
Frequent in
News & Media
85%
Formal & Business
5%
Science
5%
Less common in
Encyclopedias
0%
Wiki
0%
Reference
0%
Ludwig's WRAP-UP
The phrase "it's called" is a common and grammatically correct way to introduce or explain the name of something. As confirmed by Ludwig AI, it serves the purpose of informing and clarifying, ensuring that the audience understands the specific term being used. While its register is generally neutral, it leans towards the informal side due to the contraction "it's". Therefore, it's most frequently used in news and media contexts, as well as in general conversation. For more formal or academic settings, alternatives like "it is referred to as" or "the technical term is" may be more appropriate. Remember to use "it's called" to clarify unfamiliar terms but avoid it in overly formal contexts to maintain an appropriate tone.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
that is called
Shifts focus slightly to "that" instead of "it", useful when referring back to something already mentioned.
it is known as
Highlights the widespread recognition of a particular name or term.
it is named
Replaces the contraction "it's" with "it is" and uses "named" instead of "called" offering a slightly more formal tone.
the term for it is
Specifically indicates that a technical term or label is being provided.
the proper term is
Highlights the accuracy and precision of a specific term, implying that other terms might be incorrect.
it is referred to as
A more formal and descriptive way of indicating the name or designation of something.
this is designated
Suggests a formal assignment of a name, often used in technical or official contexts.
it goes by the name of
Emphasizes the act of using a specific name, suitable for informal or narrative contexts.
we call it
Implies a subjective naming, indicating that the speaker or a group has chosen the name.
you might know it as
Acknowledges that the audience may already be familiar with the subject under a different name.
FAQs
How can I use "it's called" in a sentence?
"It's called" is used to introduce the name or term for something. For example, "The process of converting sunlight into electricity, "it's called photovoltaics"."
What are some alternatives to "it's called"?
Alternatives include "it is known as", "it is referred to as", or "the term for it is". The best choice depends on the context and level of formality.
Is "it's called" appropriate for formal writing?
While grammatically correct, "it's called" might be perceived as too informal for certain academic or professional contexts. Consider using more formal alternatives like "it is named" or "it is designated".
What's the difference between "it's called" and "that is called"?
"It's called" generally introduces something new, while "that is called" typically refers back to something already mentioned. For example, "We use a special type of polymer. "That is called polylactic acid"."
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
88%
Authority and reliability
4.6/5
Expert rating
Real-world application tested