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Occupy Wall Street gave the issue visibility, while the Congressional Budget Office supplied hard data on the widening income gap.
Stakeholders commented on the particular challenge relating to issue visibility and the 'hiddenness' of MNDs.
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Building good lead indicators means thinking about what really matters and giving that issue sufficient visibility.
CONAGRA FOODS, whose social cause is ending child hunger, is taking a new approach to raise the issue's visibility.
Several experts faulted both campaigns for failing to give the innovation issue higher visibility, despite their many plans and proposals.
"But in my view any dollar that can be brought into an issue, any visibility that can be brought, is something that wasn't there before.
Families who've borne the brunt of the system have proved crucial to raising the issue's visibility and making the case for action.
And then there's the whole issue of visibility: I haven't talked to very many C.E.O.'s who know what the earnings will look like next year.
The Disneyland outbreak also seems to be giving the issue enough visibility that some Californians previously on the fence are willing to change their minds.
Even if the bill should lose in the Senate, as it likely would, it would raise the issue's visibility and set the stage for a sustained campaign to pass it next year.
"It has given the issue greater visibility, particularly because it is developed through a unique partnership among governments, UN agencies and NGOs," says Shantha Rau Barriga, director of disability rights at Human Rights Watch.
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