is promoting

USAGE SUMMARY

'is promoting' is a correct and usable phrase in written English.
For example, you could use it in the sentence, "Their company is promoting a new health plan this year."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

59 human-written examples

Social Network Analysis: Who is Promoting Net Promoter?

Harvard Business Review

Nobody is promoting that.

The New York Times

5. Technology is promoting transparency.

The New Yorker

Everybody is promoting something.

The Guardian - Opinion

Its mission is promoting good dental health.

Encyclopedia Britannica

That's the method Iberia Airlines is promoting.

The Economist

Linda McMahon is promoting herself — nothing else.

The New York Times - Magazine

Everyone is promoting, no one is listening.

The Guardian

"The second step is promoting mutual confidence.

The Guardian

XM is promoting its new NavWeather service.

The New York Times

Human-verified similar examples from authoritative sources

Similar Expressions

1 human-written examples

"Everyone is promoting their name," she said.

The New York Times

Expert writing Tips

Best practice

Use "is promoting" when you want to emphasize ongoing efforts to raise awareness, encourage adoption, or advance something.

Common error

Avoid using "is promoting" to describe something that happened once in the past. Use a simple past tense verb like "promoted" instead.

Linguistic Context

The phrase "is promoting" functions as a present continuous verb phrase, indicating an ongoing action. Ludwig examples demonstrate its use in describing current promotional activities and advocacy efforts.

Expression frequency: Very common

Frequent in

News & Media

46%

Science

24%

Formal & Business

15%

Less common in

Encyclopedias

1%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "is promoting" functions as a present continuous verb phrase indicating an action that is currently in progress. Ludwig AI confirms that this is a correct and commonly used English phrase. As shown in the Ludwig examples, it’s used across diverse contexts like news, science, and business to describe active campaigns, endorsements, or efforts to publicize or support something. The phrase is generally neutral in register and widely understood, making it suitable for various communication styles.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

is advocating for

Replaces "promoting" with "advocating for", emphasizing active support and defense of a cause or idea.

is championing

Substitutes "promoting" with "championing", suggesting enthusiastic and vigorous support.

is backing

Replaces "promoting" with "backing", indicating support or endorsement.

is pushing for

Similar to promoting, but suggesting more forceful advocacy.

is supporting

A more general term for "promoting", indicating approval and assistance.

is endorsing

Replaces "promoting" with "endorsing", implying formal approval.

is publicizing

Focuses on increasing awareness rather than direct support.

is advertising

Specifically refers to promoting through paid announcements.

is fostering

Suggests creating an environment for growth or development.

is encouraging

Focuses on inspiring action or confidence.

FAQs

How can I use "is promoting" in a sentence?

You can use "is promoting" to describe an ongoing effort to advertise or encourage something. For example, "The company is promoting its new product line aggressively."

What can I say instead of "is promoting"?

You can use alternatives like "is advocating for", "is championing", or "is supporting" depending on the context.

Which is correct, "is promoting" or "promotes"?

"Is promoting" indicates a continuous action happening now, while "promotes" indicates a general truth or habit. For example, "The organization is promoting environmental awareness" (ongoing effort) versus "The organization promotes sustainable practices" (general policy).

What's the difference between "is promoting" and "is advertising"?

"Is promoting" is a broader term that includes various activities to encourage awareness and adoption. "Is advertising" specifically refers to making something known through paid announcements.