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In industry parlance, each digital ad space is an impression.
This is an impression that is both flawed and problematic.
A song is an impression when it's heard only once.
"There is an impression that the company cannot make a decision".
On the whole, however, what is conveyed is an impression of absence rather than presence.
What's with the pinkie ring?' That's all it takes, is an impression.
"There is an impression that there is a unanimous voice out there.
"Yet there is an impression that we are being treated as second-class cousins.
Their ostensible spontaneity is a calculated illusion, as is an impression of earnest innocence that suggests outsider art.
I'm stuck in a box!" It is an impression so successful that it apparently now has its own iPhone app.
Also at Tunick is an impression of "The Three Trees" (1643), one of Rembrandt's largest and most evocative landscape etchings.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com