"These sorts of behaviours are exactly what it is aiming to capture," she says.
Its current base includes the modestly priced Fairfield Inn brand, the midmarket Courtyard, the more upper-tier Marriott brand and the luxury Ritz-Carlton, but the company is aiming to capture a fresh crowd of younger, affluent travelers who want five-star amenities amid snazzy, more individualized surroundings, industry analysts say.
The musical is aiming to capture "the 8-to-88-year-old market," in the words of Philip William McKinley, who is now overseeing the show's direction, as the producers seek a strategy to make good on their record-setting investment of $70 million.
Roomblocker is aiming to capture the vast majority of this market, as the company can arrange room blocks of anywhere from tens to hundred of rooms per night.
With the additions, the company is aiming to capture the attention of the real-world consumer, such as a sports fan watching an NCAA football game, or the recently landed tourist trying to find their rental car.
ISIS is aiming to capture Baghdad, the first step to the group's stated goal of re-establishing the caliphate in the city where the Abbasid Dynasty ruled as caliphs over an Islamic theocracy for 500 years.
The two-cohort design has been aimed to capture two important stages in women's life.
Questions were aimed to capture the descriptions of participants' experiences before, during and after the screening appointment, from professionals' and patients' perspectives; identifying factors they believed influence screening attendance (see online supplementary appendices 1 and 2).
It later seemed evident that the kidnappers had been aiming to capture Robert and his photographer colleague that day, but instead ended up with the freelancers.
