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Following a modified Dillman approach [ 30- 32], introductory postcards, reminder emails, reminder postcards, and repeated survey mailings for non-responders were used to encourage enrollment.
Once the phone numbers and addresses were obtained, two methods of recruitment were attempted: cold calls or introductory postcards sent prior to the telephone call.
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Survey mailings followed standard Dillman procedures, beginning with an introductory postcard, followed by a cover letter and survey (survey packet), then a reminder postcard, and up to two survey packets and reminder postcard re-mailings [ 25].
A modified Dillman method was used to maximize participation at baseline and follow-up, and it included an introductory postcard, survey, and reminder postcard mailings, with repeated survey and reminder postcard mailings for nonresponders [ 21].
Each introductory video postcard began with a shot of the artist and performers, followed with the flag and country name in a handwritten font with a background resembling the yellow, orange and red fire of the 2012 theme art.
This may be due, in part, to the lower response in the Auto Plus clinic to the mailing of the introductory letter, and reminder postcard (FIT return rate: 32%), compared to the Auto Clinic (39%).
The best response (74%) was achieved by following up our introductory package of information with a postcard 10 days later and a telephone call several weeks thereafter.
Patients who were identified as eligible for colorectal-cancer screening were mailed an introductory letter, FIT kit, and reminder postcard as described in the Auto Intervention.
After receiving an introductory letter, women who did not refuse by postcard were telephoned by a study interviewer to arrange a time and place for the in-person interview.
Introductory treatments cost €29.90.
Posters, postcards.
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