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A brief "teaser" campaign ran in newspapers to introduce the name, which was created by staff members at McKinney & Silver, the ad agency unit of USWeb/CKS perhaps best known for its work for the Audi automobiles sold by Volkswagen of America.
Let us now introduce the name 'Lump*' for the lump of clay that exists on Tuesday.
Then one can introduce the name 'Freddie' through the stipulation "let Freddie be this dog".
"There's no selling, but it does introduce the name to the youngest generation," says Boehm of the undergrads and graduates who get the presentation.
They didn't issue an official statement to introduce the name, however; WHO simply started using it in its Situation updates on the web on 1 July.
Thus, "the discover of America" could have been used to introduce the name "Columbus," which would stick to him even if the discoverer turned out to be someone else.
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The exact nature of the phases is not relevant for the discussion here, but we introduce the names of the phases for easy referral to the different transitions.
"We wanted the name Vault 7 to stick, so it was also a strategy to pre-introduce the name, so that, when counterattack publicity came out, they"—the C.I.A.—"couldn't introduce another name," he said.
D.C. Council member Mary M. Cheh (D-Ward 3), who introduced the name change legislation, blasted Russian government officials for what she called "Stalinist" tactics to erase memories of Nemtsov.
In order not to completely shock customers with a whole new image and name, Hunt says the etailer introduced the name and new branding to customers six months ahead of the switch through regular emails.
[11] According to Kripke, as long as each speaker in the chain intends to refer to the same person referred to by the person who introduced the name to them, then reference is preserved.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com