So the intent of the campaign is "to let people know this is an interactive experience," he adds.
The intent of the campaign, created internally by NYC & Company, is made clear by its theme: "NYC extreme local".
The intent of the campaign is broader, he adds, to convey that "Post-it helps you unlock" possibilities and "open a human way to connect".
If the intent of the campaign — or, at least, of some of its participants — was to scare women off, it didn't work.
The intent of the campaign is explained on the home page of a special Web site, happierboston.org, which is in addition to the regular Samaritans Web site, samaritanshope.org.org
SOS Blak Australia is in the process of becoming a more formal organisation, Cook says, to "conduct the humanitarian work which was the original intent of the campaign – to make all our Aboriginal communities sustainable".
The intent of the campaign is to broaden the audience for professional football by enticing casual fans to follow the sport more closely -- by, say, watching games more often, which would raise ratings and permit the networks to raise commercial prices.
This is in no way a slight to the original intent of the campaign, he says.
The intent of the campaign was to cheer up the U.S. during our particularly tough ― and sometimes discouraging ― election season.
"The whole intent of the campaign is for [social media users], as they take pictures of this beautiful food sitting in front of them, to be aware of how lucky they are and recognizing that there are people who aren't," Fox said.
