In recent interviews, officials blamed intense industry lobbying for the plan's collapse.
It is a campaign that has moved in fits and starts and has been the subject of intense industry lobbying.
The patients' rights legislation that cleared the Senate last week is the product of five years of struggle to overcome intense industry opposition and brutal partisan maneuvering.
In 2005, after intense industry pressure, the Federal Reserve ruled that overdraft charges should not be covered by the Truth in Lending Act.
And in the House, a provision that would make it easier for Americans to import cheap drugs from Canada and Europe passed, despite intense industry lobbying against it.
"Twenty-four is the new 28," Mr. Lutz declared, given the company's decision to pull back on rental car sales and huge incentives, as well as the intense industry competition.
Mr. Obama's under-65 Medicare option is a big part of those costs, and the piece of his plan most likely to invite intense industry opposition.
While he recognizes the intense industry competition from the likes of SAP, Oracle (which bought cloud ERP rival NetSuite last year), Microsoft, Workday and others, he believes the market for cloud apps is really just coming into its own.
In July, the Senate voted 58 to 40 to kill the funding after an intense industry lobbying effort.
USDA recently retreated in the face of intense industry lobbying from including sustainability in federal dietary guidelines.
Over 30 years after the completion of the work, his friend Montfort recalled: :[Géricault's method] astonished me as much as his intense industry.
