But the larger argument is about private equity itself, and about the changes private equity firms and other financiers have instigated across society.
The campaign has gotten notice beyond the SheaMoisture target and has instigated conversations across the industry about how something even as seemingly pedestrian as retail merchandising can send harmful cultural messages.
It means that where we see well-proven efficiencies in one part of the business, we instigate that learning across other parts of the portfolio.
It has led to Ofsted cracking down on faith schools throughout the country and across religious boundaries, instigating no-notice inspections and being tougher in their verdicts.
Abroad, President Vladimir V. Putin is seen to be upsetting the post-Cold War balance of power in Europe, pushing the United States out of the Middle East and instigating a nationalist-demagogic resurgence across the Western world.
In December, Tunisia will mark five years since the young street vender, Mohamed Bouazizi, set himself on fire to protest the confiscation of his wares, corruption, and social inequality, instigating an uprising that spread quickly across the Arab world.
We are in an interesting period of data-led business transformation which is instigating changes in both leadership and function across the enterprise, within the marketing discipline and beyond.
The Chinese footprint across Africa, tens of thousands of businesses opening across Africa every month, is instigating and leading to many Chinese in different industry sectors to get involved in illegal ivory trade because the rewards are so great.
Acute Medical Units (AMUs) are instigated in many hospitals across the world.
"She started instigating sex.
"Instigating a decision accelerator session".
