Instead of sponsoring roles for next season's operas, patrons are now invited to sponsor body parts.
Worried by Rwanda's worsening human-rights record, the West began to withhold aid.So Mr Kagame has turned on the general, and Rwanda may now settle for an informal sphere of influence in North Kivu instead of sponsoring local militias.
Meg Whitman, eBay's boss, explained that one rationale for the deal was to "monetise" Skype's internet telephony by placing little Skype "buttons" on web pages instead of sponsored text links.
"Maybe NBC should have used Kickstarter instead of sponsors — we'd still be on the air," Debra Messing said, as she welcomed the crowd alongside Borle (who, in real life, had won a Tony the night before).
Another bold move was that, instead of sponsoring the annual World Aids Day exhibition, the money budgeted for the event will be used to buy drugs for HIV patients.
And instead of sponsoring any more big walks, Fannie Mae has shifted its focus to helping organize much smaller, community-based walks in cities around the country.
Indeed, with signs along the track printed in English instead of Chinese, sponsors like Mobil, Toyota, Olympus, DHL and Panasonic were mostly aiming at the foreign television audience.
Those were the days - cows instead of corporate sponsors, dirt that turned into mud, not enough of anything resembling supplies or amenities.
Instead of corporate sponsors, Envision is teaming up with independent companies like Colorado festival Sonic Bloom, psychedelic education association MAPS, and the Punta Mona Center for Sustainable Living and Education, a local sustainability institute in Costa Rica that Brooks founded with his herbalist wife Sarah.
Instead of corporate sponsors, Envision is teaming up with independent companies like Colorado festival Sonic Bloom, psychedelic education association MAPS, and the Punta Mona Center for Regenerative Design and Botanical Studies, a local sustainability institute in Costa Rica that Brooks founded with his herbalist wife Sarah.
