(1957, Books on Demand), "The Innovation Decision in Soviet Industry (1976) and "Soviet Industry from Stalin to Gorbachev" (1988, Cornell University Press).
This paper analyzes the determining factors of the innovation decision in the hospitality industry.
Unlike the optional innovation decision process, these decision processes only occur within an organization or hierarchical group.
To this end, we designed an original analytic model which considers the joint effect of both internal and external factors on the innovation decision in the hospitality industry.
Using the innovation decision process (Rogers, 2003) as a conceptual framing of the renovation decision process, we examine whether new information on energy efficiency provided by the Green Deal strengthened intentions and its antecedents.
Their results confirm a significant and positive relationship between the innovation decision in the hospitality industry and the factors of large firm size, belonging to a business group and certain organizational aspects.
Instead of chattering on about innovation, decision makers would do well to become better acquainted with the key issues related to the opportunities and tensions that exist between technology, the law, society and government.
The five typical stages of innovation decision process of cashless payment are knowledge of the existence of cashless payment, persuasion of a favourable attitude towards cashless payment, decision to adopt cashless payment, implementation of cashless payments and confirmation of the adoption of cashless payment based on positive outcomes.
This research was funded by Tekes the Finnish Funding Agency for Technology and Innovation (Decision of Research Funding 40258/07).
In addition, workflow impact can modify the perceived characteristics of an innovation, which is critical in the persuasion stage of the innovation decision process.
