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(1957, Books on Demand), "The Innovation Decision in Soviet Industry (1976) and "Soviet Industry from Stalin to Gorbachev" (1988, Cornell University Press).
This paper analyzes the determining factors of the innovation decision in the hospitality industry.
Unlike the optional innovation decision process, these decision processes only occur within an organization or hierarchical group.
To this end, we designed an original analytic model which considers the joint effect of both internal and external factors on the innovation decision in the hospitality industry.
Using the innovation decision process (Rogers, 2003) as a conceptual framing of the renovation decision process, we examine whether new information on energy efficiency provided by the Green Deal strengthened intentions and its antecedents.
Their results confirm a significant and positive relationship between the innovation decision in the hospitality industry and the factors of large firm size, belonging to a business group and certain organizational aspects.
Similar(50)
Three scales were developed based on Rogers Diffusionn of Innovation Theory (2003) to measure pre-service teachers' preferred innovativeness, innovation perceptions, and innovation decisions in the use of ICTs.
Since Cloud Computing is an emerging approach to dealing with IT services [30], the appropriate framework is one which is aiming to study innovation decision-making at firm level.
Innovations are often adopted by organizations through two types of innovation-decisions: collective innovation decisions and authority innovation decisions.
In the annals of business innovation, decisions made by a committee are hardly ever accorded lasting praise.
They necessarily require many technological and innovation decisions and capabilities to support their planning, design and implementation.
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