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The estimated social distance and social network choices are incorporated into a social influence variable, which is treated as an explanatory variable in the car-sharing decision model.
Both the social influence variable (pre-purchase and post-purchase interactions on the brand page) and the interaction variables with the customer service unit (service requests and complaints) are time-varying.
The analysis results demonstrated that the social influence variable had a significant effect on behavioral intention in both the samples in Turkey (β = 0.301, p < 0.01) and in the United Kingdom, thus indicating the validity of the H3 hypothesis.
However, using such a social influence variable in a behavioral model causes complications because it is likely endogenous; unobserved factors that impact the peer group also influence the decision maker, yielding correlation between the field effect variable and the error.
The independent variable "opportunities" was included in the model as the "influence variable".
Linear mixed effects models were built with time in months as influence variable (fixed effect) and patient-ID as random effect to estimate trend over time for selected risk factors to deal with the limited number of time points available.
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For 2001 to 2099, two main influence variables are detected.
This paper proposes a data mining model and procedure to relate influence variables to project profitability.
Such effects would bias the findings on the influence variables of interest if the smoothers were not used.
The actors' influence variables at this stage are shown in Table 6.
A model based on PMT with the inclusion of additional social influence variables was applied.
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