It was the most watched show on cable for the week, and again increased viewership on "Funeral", which was watched by 2.19 million viewers.
Mr. Poltrack, of CBS, said his prediction of increased viewership beyond three days was predicated on CBS's proprietary daily surveys of about 2,000 viewers.
And networks were eager to do it, with the increased viewership he brought.
Also, this isn't the first time Jenner has pulled a stunt for increased viewership.
One reason is that the company's experience with offering video-on-demand versions of cable programs appears to have increased viewership of its traditional channels.
The goal with the Live guide, Hulu had previously said, is to increase viewership of live television on its service.
Sure enough, the percentage of users visiting the sites for search alone is dropping (see table), while viewership is increasing.
While viewership is increasing on "connected" devices, third party measurement is still a work in progress.
Now on a provider available in significantly more homes, weekly viewership is steadily increasing.
This observed increase in viewership was particularly striking in Germany, the host country, as well as in Japan and the United States, which were the two finalist countries.
Notable increases in viewership were also observed in other countries who were neither the host country nor the finalists, such as Canada, Columbia, Peru, South Africa, Nigeria, and Mexico.
