increased market share

USAGE SUMMARY

The phrase "increased market share" is correct and usable in written English.
It can be used in business contexts to refer to a growth in the percentage of sales or customers that a company has in a particular market. Example: "Our new marketing strategy has successfully led to an increased market share over the last quarter."

✓ Grammatically correct

Formal & Business

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

The Commission prioritized mergers between competitors that increased market share to dangerous levels.

Columbia University

Especially WB basecoats are gaining increased market share during the last couple of years.

Progress in Organic Coatings

Tesco increased market share to 28.2%, up from 27.9% a year ago.

The Guardian - Business

In Germany, while market conditions are difficult, TUI has increased market share and benefited from its more integrated model.

The Guardian - Business

Kristiansen said New Look had increased market share as it attempted to improve ranges and lower prices on many items.

The Guardian - Business

"Both Waitrose and John Lewis increased market share for the fifth consecutive year," said chairman Charlie Mayfield.

The Guardian - Business

And if increased market share is the dream, they can promote only those managers who make it happen.

Harvard Business Review

In particular, Android, the mobile operating system by Google, has steadily increased market share in the United States and abroad.

The New York Times - Tech

The correlation between improved profitability and increased market share is as true for small companies as for large ones.

The Economist

Such integration of multiple tasks is often a successful recipe for bigger sales, higher margins and increased market share.

The New York Times

Sales at established stores rose 7% as the group increased market share in the UK & Ireland and also did well in Norway, Denmark and Sweden.

The Guardian - Business

Expert writing Tips

Best practice

When discussing "increased market share", quantify the increase with specific percentages or figures to demonstrate the extent of the growth. For example, "The company increased market share by 15% in the last quarter."

Common error

Avoid attributing all positive outcomes solely to "increased market share". While it's a valuable metric, acknowledge other contributing factors such as product innovation, customer service improvements, or effective cost management.

Linguistic Context

The phrase "increased market share" functions as a noun phrase, typically serving as the object of a verb or the subject of a sentence. It describes a quantifiable improvement in a company's portion of a particular market. As Ludwig AI shows, this phrase commonly appears in business and economic contexts.

Expression frequency: Very common

Frequent in

News & Media

38%

Formal & Business

33%

Science

29%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "increased market share" is a noun phrase denoting a company's success in capturing a larger portion of a market. According to Ludwig AI, this term is grammatically correct and very common, especially in business, news, and scientific contexts. To use the phrase effectively, quantify the increase whenever possible. Avoid attributing all positive outcomes solely to this metric, and be mindful of potential downsides, such as decreased profitability due to unsustainable pricing.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

expanded market share

Emphasizes the expansion or enlargement of a company's portion of the market.

gained market share

Focuses on the act of acquiring a larger portion of the market.

growing market share

Highlights the continuous growth of a company's portion of the market.

improved market position

Focuses on the betterment of a company's standing in the market.

strengthened market presence

Emphasizes the reinforcement of a company's visibility and impact in the market.

enhanced market penetration

Highlights the improvement in how deeply a company's products or services have permeated the market.

widened market reach

Focuses on extending the scope and breadth of a company's influence in the market.

captured a larger market segment

Highlights the successful acquisition of a significant portion of the market.

boosted market share

Emphasizes the act of increasing a company's portion of the market through strategic efforts.

increased market dominance

Focuses on achieving a superior and controlling position in the market.

FAQs

What are some strategies to achieve "increased market share"?

Strategies include aggressive marketing campaigns, product innovation, competitive pricing, strategic partnerships, and improving customer satisfaction. Each approach should be tailored to the specific market and business environment.

How is "increased market share" typically measured?

It's usually measured as a percentage of total sales in a specific market. You can calculate it by dividing your company's sales by the total sales in the market during a specific period.

What are the potential downsides of focusing solely on "increased market share"?

Over-focusing on "market share" can lead to decreased profitability if it results in unsustainable pricing strategies or excessive marketing expenses. It may also neglect other important business aspects like customer retention and employee satisfaction.

What's the difference between "increased market share" and "revenue growth"?

"Increased market share" indicates a company is capturing a larger portion of its market's total sales, while "revenue growth" simply means the company's sales have increased, regardless of its market share. A company can have "revenue growth" without gaining "market share" if the overall market is also expanding.