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But there is another obvious way to increase the returns on a college education: make it cheaper.
Here is why: Big fund companies have many ways to increase the returns of young funds that they want to promote.
At least in modern times, these gains have been used to increase the returns of the owners of capital, often at the cost of flatlining pay for workers.
Unless companies can increase the returns on their pension funds, they will be at an increasing cost disadvantage compared with foreign rivals.
The new plan also says that by the end of 2015 state-owned corporations under central administration should increase the returns they pay the government by five percentage points, with the additional payments to be used for social welfare.
Euro Disney is pushing to increase the returns on land it bought in the early phase of the project, and this spring a megamall built by an outside developer and designed to be Europe's largest is set to open at Serris, next door to the original park.
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"It's a good idea to increase the return as much as possible".
What low tax rates at the top did do was increase the return on rent-seeking.
Uncertainty, he argued, could increase the return to firms from waiting rather than making irreversible investments.
Foreign investors also cite adverse reactions to overseas funds that seek to increase the return to shareholders.
Dustin Heap says setting up call tracking is one of three ways to increase the return on your marketing spending.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com