Part of this, the Collisons explain, will be working with local banks on incorporating payments options for each market.
Or they may be willing to look at alternative credit scores that incorporate payment information that doesn't show up on traditional credit reports.
He said that his support for a more immediate endorsement of apps came before he and other officials had properly weighed the legal distinctions between applications that incorporate payment and those that do not.
Now two other companies, CoreLogic and FICO, are planning a new credit report and score that incorporates payment histories from landlords, as well as payday and other nontraditional loans, child support and, later on perhaps, utility and mobile phone bills.
On a visit to India in February, which included a meeting with the country's IT Minister, WhatsApp co-founder Brian Acton admitted that the company was "in the early stages" of looking into how it can incorporate payment services.
Roeding says that Shopkick has no plans at the moment to incorporate payments into the process.
Braintree simplifies the software development efforts to incorporate payments into mobile and web-commerce sites for smaller online merchants.
Specifically for Klarna, one interesting competitor is Stripe, which also positions itself as a very simple way for third parties to incorporate payments into their sites and apps.
"We have plans to incorporate payments on the device but right now it's about going into the store and driving sales there," Ozguc notes.
With this new payments integration Wufoo is embarking into the e-commerce territory and could be an incredibly useful tool for sites that want to incorporate payments in a cost-effective and simple way.
