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Entrepreneurs should really focus on being the first to create a liquid market in their segment.
Even though the Camry and Accord remain tops in their segment, Hyundai has been closing the gap quickly.
In these situations, companies need to evaluate the relative merits of encouraging growth in their segment versus keeping the segment captive.
Prior generations of the minivan were trendsetters in their segment, with innovative interior features like the 2004 model's podlike instrument panel, positioned between the driver and passenger, which housed the shift lever and other controls.
The cars on our list scored the lowest number of total points in their segment.
Those performance cars join the Toyota Avalon, Lincoln MKS and Nissan Maxima on our list of the most affordable vehicles in their segment.
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Six of the company's vehicles ranked at the top in their segments.
The XK sports car and XF midsize sedan, already among the sexiest cars in their segments, get new muscle for 2010.
Clinton and Trump were asked early in their segments not to attack each other — and both drew admonishments from Lauer for ignoring his request.
What is unconventional is Hyundai's ability to bring a lot of features to cars that are generally price leaders in their segments.
Hyundai's vehicles are among the most reasonably priced in their segments, ranging from the Accent, for about $9,000, to the XG 350, for $35,000, the closest thing it has to a luxury sedan.
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