"improve its positioning" is a correct and usable phrase in written English.
You can use it to describe the process of making a product, service, or concept more attractive or advantageous in the eyes of potential customers or the public. For example, "The company invested heavily in online advertising in order to improve its positioning in the market".
For the fourth time in four games, the Devils faced an opponent hungry to improve its positioning in the crowded Eastern Conference playoff race.
Taking over the slot will greatly improve its positioning on Virgin's cable TV platform in particular, with a jump from slot 159 to 106.
To see how this method works, consider Figure 7 where target two helps target one to improve its positioning.
It proceeds sequentially along each route, considering one request at a time, trying to improve its positioning by moving the corresponding pickup and the corresponding delivery to a different position within their route; we refer to [4] for details on this procedure.
Nokia Siemens said the sale would be instrumental in helping it improve its position in the United States and Japan, as well as bolster diminishing profits.
"To improve its position it must drive app development," writes Canalys research analyst Pin Chen Tang.
Nonetheless, it... has room to improve its position going into Copenhagen and interventions by President Obama … may help tilt the balance".
And to do that, it must find a way to improve its position in the multibillion dollar U.S. market for cellular phones.
Ms Bennett said she expected the party to pick up its first ever seats in Essex, Cornwall and Surrey and improve its position in the West Midlands and Bristol, where it is already represented.
But it might also offer cash-rich China an opportunity to improve its position while doing little to participate in international rescue plans.
A school like Penn State, then, can do little to improve its position.
