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Live impression data could help them determine the optimal time to post.
To draw the above conclusions about app usage Velti combined the usual ad impression data with third-party research.
Or worse, to track all of the ad impression data of its competitors to improve its own ad products?
Starting in August, LinkedIn says that you can opt-out of any information (such as impression data) that may be sent to LinkedIn via these plug-ins.
Now, it is taking all of that ad impression data and layering it on top of Google Analytics (click on the screen shot above for a larger image).
So much of ad tech these days is taking impression data or response rates and combining it with other data to better target ads or analyze how existing campaigns are doing.
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You have to put together ranking data, impressions data, click data, etc. and none of these reports will bring them all together, so you may also need an expert to interpret the data.
In the first place, all such objects are either "impressions," data of sensation or of internal consciousness, or "ideas," derived from such data by compounding, transposing, augmenting, or diminishing.
Updated to reflect time period of impressions data. . . . .
But effective RPM (Revenue per thousand impressions) data proves that it's nothing more than ads repackaged with some interactivity.
Essentially, human eyeballs have little to do with requests — and that fact makes the impressions data in ad reports essentially worthless.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com