Sentence examples for implications of brand from inspiring English sources

Although there is a large body of research on the various positive implications of brand communities (for an overview, refer to Gruner et al. 2014), challenges with respect to the management of customer relationships and its implications on the development and retention of customers, as well as their profitability, remain (Malthouse et al. 2013).

We also analyze the implications of national brands' brand equity for retailers' store brand strategy.

This paper explores engineering consultants' views – as an under-researched context – on the implications of corporate branding.

The current study contributes considerable implications for brand management by providing empirical evidence that can enhance the understanding of corporate reputation.

Menand closes his piece by noting the self-reflexive implications of Kennan's brand of Realpolitik, and he cites the John Adams quote "Power always thinks it has a great soul".

This work has implications for the creation of brand names and how to create brand names that not only convey desired product characteristics, but also are memorable for consumers.

But beware marketers: From a brand equity perspective the implications of "discount creep" on brands should not be overlooked.

The implications of this research for brand managers, marketers, and public health researchers are discussed.

The combined implication is that both measures of brand equity are correlated with lower cessation rates for the White and other demographic groups.

Findings reveal engineers' views about the significance of personal brands, the implications of incorporation, the ways in which corporate branding is carried out in their organizations, and associations of technical proficiency with the corporate brand.

Chris Kaskie, the president of the music Web site Pitchfork, noted a lack of debate about the implications of bands' working with brands.