But a thousand bucks versus a moral imperative – no contest.
Sorry to be a bore but it is imperative no member of our team lets the side down," she instructed.
As Carl Schramm argues, more soberly, in "The Entrepreneurial Imperative", no country has mastered innovation and entrepreneurship as effectively as America.
There is no imperative, no profit, that could make Steven Gerrard, Liverpool's captain think it is right to play on that day.
The Spanish "t" sound is softer than the English, but I over-softened it and shouted, "joda!", or, "fuck!" – in the imperative, no less, so I sounded like a porn director with no specific vision.
The Zimbabwean expatriate community here is deeply concerned about what happens next, with many of them expressing concern that, with the World Cup over and the public relations imperative no longer a factor, they will be subject to recriminations from South Africans who resent their presence and perceive them as an economic threat.
Hiding the PIN pad with your free hand is imperative no matter where you are.
The ultimate imperative: No more shaming.
For Regnault, as for Henry, this is no moral dilemma, but an imperative, no real "either-or," but an order: Liberty above all, something, perhaps the only thing, worth killing for, dying for, since without it one is as good as dead.
"Coupled with the economic imperative, the moral imperative leaves no doubt that we must act on climate change now".
