As millennial consumers are increasingly engaging with the brand like never before, now is the ideal time to devote significant investments and resources to enhance marketing, unveil a regional showroom and expand the sales department within North America.
Why? Because, as a Chronicle of Higher Education article using Mason's research suggests, men are seen as the "ideal Worker", able to devote all their time, energy, and weekends to research.
In an ideal world, I'd be able to devote enough time and resources to each idea I have, but that never happens.
By reinforcing a group's like-mindedness and one-heartedness, artistic rituals and ceremonies help persuade people to devote themselves to ideals that transcend narrow self-interest: loyalty, generosity, hard work, unselfishness, patriotism, and even the sacrifice of one's life.
Compelled by that ideal and his love of country, my father gave up a promising career in medicine to devote his life to the democratic transformation of China.
He admits to devoting his life to "trying to re-create some primal ideal of bookishness".
In many professional jobs, there is an expectation that one be an "ideal worker" – fully devoted to and available for the job, with no personal responsibilities getting in the way.
Moore's choice of values is striking: it connects with the 'Bloomsbury' ideal of life devoted to Art and Love, and excludes social values such as equality and freedom.
Devoting the space to an art exhibit is a romantic and admirable ideal to uphold.
and by his characterisation of the ideal agent as someone devoted to a life of benevolence and virtue.
