The Advertising Standards Authority ASAA), which regulates advertisements through the Code of Advertising Practice, has received a steady flow of complaints over the last few years concerning the indication of flight prices in advertisements.
Code of Advertising Practice (2008) Advertising Standards Authority Malaysia The Code which aims to regulate commercial advertising carries a special section on advertising to children.
Intending advertisers should refer to the appropriate codes of advertising practice available in each country.
KillYourStutter.com's advert breached the committee of advertising practice code and must not appear again in its current form, the ASA ruled.
" Over the last three or four months, you have seen 12 ICC code of conduct charges laid against people for exactly that – disrespectful behaviour on the field.
In the past few months three players, including Rikki Clarke of England, have been fined 50% of their match fees, the maximum allowed for a levelone offence under the ICC code of conduct - £2,750 in the case of Clarke.
There have been countless transgressions at level two of the ICC code of conduct in recent times and none has come close to drawing reactions from the prime ministers of two countries.
"It was a complicated and sensitive matter relating to charges brought against two players at different levels of the ICC Code of Conduct.
"So that code of advertising doesn't cover perimeter advertising around sports grounds, for example; it doesn't cover advertising or promotion of gambling on sports shirts.
Promotion is restricted by a voluntary code of practice which bans advertising aimed at under-18s, encouragement of irresponsible drinking, linking drinking with social or sexual success or with masculinity or femininity.
"If the government is to mount a campaign of this nature, it is incumbent on it to ensure that it does not exaggerate or lie, in breach of the advertising code of practice.
