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But contemporary art is not valued for its inherent aesthetic qualities (although that is how it is presented to us), it is valued pretty much solely on the basis of an artist's reputation.
The "eat less, move more" message, no matter how it is presented and how much money is spent on its promotion, is obviously not working - and I would contend that, in isolation, it cannot work.
That is pretty much how it is presented on TV, after all.
There is always a strong concept of how it is presented.
–How might the beliefs of the owners or workers of each medium influence the material and how it is presented?
In How TV Ruined Your Life, Charlie Brooker compares real life with how it is presented on television.
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But its promise depends on how it's presented, its design, and the public narrative.
That is, of course, how its being presented – and how it was presented by Lord Mandelson when the last government tried to privatise Royal Mail.
It's good for the reader, but the creator of the content loses the traffic to its own website and control of how it's presented.
Speaking during his fifth visit to the constituency, the deputy leader said: "There were communication problems and presentational problems last year and the politics of how it was presented were not comfortable.
"That's how it was presented by everybody".
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.
Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com