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A horizontal merger is one where two companies in the same industry join together.
This is not the classic "horizontal merger" between two companies that do the same thing.
"Anyone who's going to attempt a horizontal merger should take note of that and particularly consider the antitrust merits of the deal".
"This shows that with the right facts, efficiencies can make a difference, even at first phase, and even in a horizontal merger with high market shares.
"WorldCom-Sprint is a very different sort of merger in that it is a straight horizontal merger, and AOL-Time Warner is a vertical merger.
The original Herfindahl Hirschman Index (HHI) has long been used as a measure of industry concentration, incorporated into the Department of Justice's Horizontal Merger Guidelines in 1982.
Industry analysts said CVS Caremark's settlement with the F.T.C. would have no bearing on the agency's review of the proposed horizontal merger of Express Scripts and Medco Health.
At center of the dispute is the notion of a "vertical" merger, in that it involves two companies with different functions, a contrast to the scuttled "horizontal" merger of AT&T and T-Mobile.
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But changes are needed and the horizontal-merger guidelines, the most cited antitrust document of all, are the best place to start.* "Antitrust Evaluation of Horizontal Mergers: An Economic Alternative to Market Definition" by Joseph Farrell and Carl Shapiro, February 2010.
Second, the agencies should update the Non-Horizontal Merger Guidelines to reflect the reality that vertical integration can have anticompetitive effects.
The OFT said it was the first time that the prospect of efficiencies had "made a material difference to the outcome in a 'horizontal' merger case between competitors".
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