It defied its early critics by creating a new market for digital hitch-hiking, in the emerging sharing economy.
That issue of "inclusivity" has now been resolved – yet other hitches could easily emerge.
Under Mr. Corbat's leadership, the sprawling bank has hitched its hopes for growth to emerging markets, especially in Asia and Latin America.
Here then, for your delectation, are six fantastic football clubs dotted around the world to whom an emerging generation of modern football hipsters have hitched or will continue to hitch their wagons.
Because of their short histories and rapid growth, emerging market companies are not beholden to the past and they are often in a strong position to hitch their fortunes to the up and coming Net Gen audience.
The quartet emerged in 2000, hitching the rhythmic engine of West Country trip-hoppers Portishead (bass guitarist Jim Barr and drummer Clive Deamer) to the improv and harmonies of musicians Pete Judge (trumpet) and Jake McMurchie (sax).
These hitches attracted sniggering reviews, but Tagg's set eventually emerged as a confined ethical arena, where power struggles were reflected unsparingly in glassy water.
Ultimately, the government's willingness to work with Mr. Taha did not indicate a change of heart but a desire to ensure that the match from which Al Ahli emerged as the continent's champion went off without a hitch.
They emerge every day, blinking through bottle-top glasses and hitching up tartan trousers, to face ridicule.
He dismounted and moved to enter the circle by climbing over the hitches of two adjoining wagons when the barrel of a bulky rifle emerged silently, viperlike from one of the canopies.
He emerges as our gallant warrior, outfitted with helmet, goggles and whip, and hitches the sulky, a two-wheeled metal cart, to a horse and eases out onto the one-mile dirt track.
