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As for advertisements getting more candid, Ms. Kissling wrote in her book, which predates Tampax's Mother Nature campaign, that while "often they give the appearance of breaking menstrual taboos by speaking openly about the management of menstruation," commercials still were highly euphemistic, never even showing the products in bathrooms, where "they are usually kept and used".
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Highly commended entries came from Denis Hanrahan, with "Boris: Always on the Job" – which, I'm given to understand, may be euphemistic – and from my unofficial Cotswold correspondent, Crispin Mount, who submitted the superbly on-message suggestion, "Anyone But Lembit".
Euphemistic smalltalk flows uneasily.
Another risk manager was less euphemistic.
Perhaps 'cooked' is too euphemistic a term.
"Criticized the New York Times" sounds a bit euphemistic.
They liked the euphemistic surfaces of Austrian life.
But it is possible to attempt a euphemistic taxonomy.
And let's not be dainty or euphemistic.
Cake names are euphemistic, as delicious as the cakes themselves.
"Pardon?" or "excuse me?" are insufferably euphemistic.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com