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This theory reads our highest emotional value as species protection.
In a recent case study with Mars, for example, Affectiva found that the client's chocolate ads elicited the highest emotional engagement, while its food ads elicited the least, helping predict short-term sales of these products.
She writes with an instinctive grasp of the adolescent point of view, in which concepts like personal freedom and self-/determination have the highest emotional charge and adults are powerful but slightly irrelevant beings.
We found that social occupations face the highest emotional demands as expected.
Founders usually have the highest emotional investment of anyone in the organization.
The classes E mphatic and A nger are downsampled by choosing the chunks with the highest emotional homogeneity.
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It scored the highest emotional-intensity marks (viewers felt happiness and surprise) of any advert to that point.Decode, a rival, uses "implicit association", in which subjects associate images (say of a chocolate bar) with concepts (perhaps "comfort") and their reactions are timed.
In people with high emotional intelligence the left prefrontal cortex [associated with positive emotions] is very active.
It has a very high emotional impact.
Plus, difficult choices bear higher emotional costs".
He would have a high emotional intelligence.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com