Exact(6)
But agriculture, too, is an ancient heritage that can be vulnerable.
Thus, most countries of the world have an archaeological heritage that can be plundered, but the ultimate demand lies mainly in the West, with a small (albeit growing) group of private and institutional collectors.
Building on a heritage that can be traced to the Z1 model of 1973, a pioneer of the superbike era, the Ninja 1000 is a derivative of last year's well-reviewed debutante, the Z1000.
In "Allusions in a Landscape," a 1954 essay, Gordimer wrote of South Africa, "The division of the people into two great races — black and white — and the subdivision of the white into Afrikaans- and English-speaking groups provides a diversity of cultural heritage that can make two South African children seem almost as strange to each other as if they had come from different countries".
There's mass of rich heritage that can be found around the counties that could be tapped into for smaller programmes of a similar vein.
"You've got very a strong brand that has iconic products and heritage that can be leveraged on a global basis," he says.
Similar(54)
"Obviously a lot of companies are now aware that they have a kind of cultural heritage that they can cash in on".
It is by rediscovering this heritage, that Labour can begin to put "the future in its bones", as Eric Hobsbawm memorably put it (after CP Snow).
They're so almost human, they share so much of our genetic heritage, that you can almost see chimps reaching over what we saw as an unbridgeable chasm.
"The idea," he said, "is to offer a brand that competes in terms of quality and design with what exists in Switzerland, but giving it a Chinese look and heritage that consumers can relate to".
Of course, the charitable position is that Madonna, or to a different extent, Iggy Azalea, are not doing this with any high degree of self-awareness or design – they might see all contemporary culture as equal-access human heritage that they can dip into and sample as a vehicle for their talent.
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Justyna Jupowicz-Kozak
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