But the effort also turned Mr. Helms into a national figure, with a power base outside the Republican Party and with the ability to get his message out without having to rely on what he considered the liberal national news media.
The stations' statewide reach and Mr. Helms's piquant commentaries against communism, the "lax" criminal justice system and welfare turned Mr. Helms into a household name, both loved and hated.
He prodded Mr. Helms into abandoning his career as a radio and television commentator to run for the Senate in 1972, a seemingly quixotic campaign in a state that was then Democratic.
By following his own advice, Mr Jobs, who resigned as Apple's boss on August 24th, has turned the company from a basket case on the brink of bankruptcy when he returned to its helm in 1997 into a world-beater that is reshaping a big chunk of the technology industry.
Reminded that Draper would turn 40 in May, Helm broke into a grin.
Giles was moved off the flagship BBC1 current affairs series last year after four years at the helm, and into a new role looking at the future of the corporation's current affairs output.
The team told me that it managed to reduce more than 1,000 lines of Helm code into fewer than 200 lines of Pulumi code, for example — and much of those 200 lines is reusable.
Draft automatically detects the language your code was written in (with support for Python, Node.js, Java, Ruby, PHP and Go built-in) and then builds this pack by writing the detection script, a Docker file and Kubernetes Helm chart into the source tree.
They finished 10th in his first season at the helm in 2012, and then scraped into the play-offs last year.
Today he blended his global initiatives, his denunciations of Saddam Hussein and his doubts about the United Nations -- a constant refrain of Mr. Helms -- into an argument for voting for a Republican slate.
