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"heighten its impact" is a correct and commonly used phrase in written English.
It means to increase or intensify the effect or influence of something. Example: The use of vivid imagery in the poem helped to heighten its impact on the reader, making it a powerful and emotional piece of literature.
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One of the songs previewed tonight, Dear Mr President, is a highly accusatory message to George W, sung acoustically to heighten its impact.
Why does concealing something heighten its impact?
Similar(58)
And here he can, if he's a good enough composer, heighten its emotional impact.
Unfortunately most clips of this are drowned out by awful musical attempts heighten its emotional impact, but the following documentary version captures much of what is best about the story.
The white outlining used on the painted fire board, a technique that heightens its graphic impact, is also seen delineating houses, barns, sheds and stables in three other farm scenes in the Palley section of the sale.
The Maldives heighten its seawalls.
This would heighten its chances of being read.
While most of us have seen Boston lawyer (and Army counsel) Joseph Welch's pivotal repudiation of McCarthy ("At long last, Senator... ") few remember what led up to it, which only heightens its history-making impact.
Other attributes heightened its allure.
"The fire heightened its importance," Dinos said.
Seen in tight closeup, every face is arresting, its impact heightened by Lerski's dramatic lighting, which involved an ingenious system of small mirrors that reflected sunlight onto and around his sitter's head.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com