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Stuart Lendrum, its head of packaging, said: "Cereal boxes are an iconic item on breakfast tables, but by ending our use of boxes for Basics, we can save a huge amount of cardboard and thereby reduce the carbon footprint of the weekly shop.
"It's bio-magic," says Dell's head of packaging, Oliver Campbell, with a big smile.
"Nestlé got burned and said, 'That will never happen again,'" says Stephen Klump, the company's head of packaging quality and safety.
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Lamine Lahouasnia, head of packaged food research at Euromonitor, said: "Thorntons has been in trouble for a number of years now.
The China head of the packaging business, Li Xin, spent 13 years working in Sealed Air's American and Canadian operations before taking up the China assignment in 2004.
One agent who has been in the middle of many of the negotiations for these new programs, Ben Silverman, head of international packaging for the William Morris Agency, lived for more than four years in England.
"The networks not only remain enthusiastic about the reality genre, but the next iterations are all about one-upping the others," said Ben Silverman, the head of international packaging for the William Morris Agency.
"Showtime is the real thing," says Aaron Kaplan, head of TV packaging at the William Morris Agency.
"Almost every human emotion could possibly start a search," said Kevin Kells, head of consumer packaged goods for Google.
For 11 years Kohn's career came first as he racked up the hours first at startup microbrewer Boston Beer Co., from 1986 to 1990, and then as head of his own packaging business.
In order to design a optimal shape for the forming tools and avoid an undesirable local deformation at the head of sheet, the software package ansys/ls-dyna and dynaform were utilized to simulate the process of the deep drawing in sheet metal forming and develop a parameter optimization system for the design of the die and punch.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com