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Royal Mail has earned itself a reputation as a real corporate moaner since it listed.
TiVo, an American PVR pioneer, has earned itself a loyal fan base thanks to a word-of-mouth buzz about the machine's ability to transform viewing habits.
Away from its beaches, palm trees and swish hotels, the Côte d'Azur has earned itself a new, unwelcome reputation: as a breeding ground for jihadis.
A species that has earned itself a reputation for its aloof ferocity – a perfect emblem for an independent Scotland, you might argue – may soon disappear from our shores.
With the opening of Slaughterhouse in 2009, coupled with the growing influence of Hydra School Projects and Hydra Workshop, the island has earned itself a spot on the summer art tour, attracting many of the same pilgrims who go to Art Basel and biennales.
Paracetamol, however, has earned itself a default position of "safe", and the onus now appears to be on researchers – none of whom are backed by the same scale of funding available to drug companies – to prove the suspected connection with asthma.
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Criticism might currently be raining down on McDonald's like a toddler throwing fries but the American fast food outlet has earned itself an unlikely defender in the form of Jame Franco.
As part of the Donmar's American drama season, which started in March and has now reached a glamorous climax with "Proof," the play has demonstrated enough power over hearts, minds and the box office to have earned itself a reopening at the New Ambassadors later this month.
The point is, RealDVD is now dead as disco, but RealNetworks may have earned itself a little bit of geek cred in trying to stand up to big, bad Hollywood.
It had earned itself an investment-grade rating, steered clear of flashy purchases and hired outside professionals, including a former chairman of Barclays bank, to oversee its investments.
When it comes to the competitive job sectors, publishing has earned itself quite a reputation for being notoriously difficult to break into.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com