But while caravanning is undoubtedly big business, there is one leap it has yet to make: being seen as cool.
How many people on our tour had actually visited a cemetery before?" This ever-growing estrangement from the "culture" of cemeteries has led to burial being seen as a waste of space in Singapore.
No longer content with mere being, we now had to be seen.
The National Institute of Economic and Social Research NIESRR) has estimated that the strong growth being seen in the services sector means the UK economy as a whole grew by 0.6% in the second quarter of the year.
And so the way the hotel came into being has come to be seen as symptomatic of the way in which Burmans have always ridden roughshod over the sensibilities of other ethnicities.
The idea seems too low-key - there's no need for computer animation or five-year voyages to film the fish that no human being has seen - until, that is, something like this happens and they wonder why there are so few programmes worth reshowing.
Now, you can imagine a world – almost a dystopia – where no human being has ever seen a celestial body with the naked eye, but we have fantastically sophisticated astronomy, because we do it all above the atmosphere.
How do you tell whether a human being has actually seen an ad?" The company has introduced technology that can track the "viewability" of ads, to determine whether they are actually potentially visible to a user and not buried at the bottom of a web page.
He later wrote: "I saw here cruelty on a scale no living being has ever seen or expects to see".
Joye will travel there aboard a famous deep-sea submersible named Alvin to collect bacteria and other samples and to put human eyes on a dark, watery slice of planet Earth no human being has ever seen before. .
