Vodafone has long insisted that its size provides huge economies of scale when buying handsets, network equipment and software.
Network optimization, handset usability, network platform integration, content optimization, etc. contribute to transforming the desktop experience for a mobile user.
Mr. Huseby says the mobile Web is going through a predictable cycle involving the development of handsets, networks and markets.
As mobile-phone prices drop, Elcoteq is trying to expand outside of handsets and network equipment.
Because GSM is more common than other wireless standards, the company expects to take advantage of economies of scale and make cheaper purchases of handsets and network equipment.
The companies -- Nokia of Finland, Ericsson of Sweden and Siemens of Germany -- will produce handsets and network gear for Cingular, a venture based in Atlanta that is 60 percent-owned by SBC Communications and the rest by BellSouth.
But the size and buying power of Vodafone AirTouch, as the new entity will be known, will give it unrivalled ability to set technical standards and to extract price reductions from handset and network-equipment manufacturers.
Handsetmakers and operators like T-Mobile, Orange and Vodafone are treading cautiously, amid talk of glitchy handsets, patchy network coverage and lackluster demand outside of early-adopter zones such as Japan and South Korea.
The company says it expects to begin deploying the spectrum as soon as compatible handsets and network equipment are developed.
Part of the reason for using mixed media is because of the variety of handsets and network availability West Africa, and also because the BBC is also targeting people who may not be able to read English or French, the broadcaster told Journalism.co.uk.
