More recently, he has become "kind of an editor at large," he said, handling a range of assignments for the agency and its parent, Revolate Holdings.
The practice of allowing the same firm to handle both types of assignments has emerged as an issue in the recent corporate accounting scandals, raising concerns about a conflict of interest.
Until his retirement in 1997, he handled a number of assignments, including supervising judge in Pomona.
The motion accused the judge, Cheryl E. Chambers of State Supreme Court, of improperly handling the assignment of defense lawyers in the case.
The scheme relies on players being versatile and handling myriad assignments out of myriad personnel packages.
The MediaVest Worldwide unit of Starcom MediaVest in New York had been one of five agencies handling media assignments for Masterfoods.
Those duties had been handled by another Interpublic agency, Foote Cone & Belding, New York, which continues as agency of record, handling assignments like credit cards.
The issue of whether agencies handling minority assignments are paid less than the agencies handling mainstream assignments has been the subject of protests by organizations like the National Action Network, led by the Rev. Al Sharpton.
The Starbucks Coffee Company in Seattle has named Wieden & Kennedy in Portland, Ore., as its agency of record, handling assignments to help support its retail business in North America.
Boehringer Ingelheim, Ridgefield, Conn., selected República, Miami, as its first cross-cultural advertising agency of record, handling assignments aimed at multicultural consumer groups like Hispanics.
The system handles dynamic assignments of doctors to specific patients.
