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Add personalized text or pictures, as Borgata did, and a marketing effort's repeat orders go up by half, the average order size goes up by one-fourth, and revenue goes up by one-third.
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The average order was pretty boring, half of it being blurry underwater shots of strangers' feet, the rest being hotel towel swans and families decked out in American Eagle shirts and plaid shorts (the number-one choice for North American dads).
(Today half her 1,000-item 1,000-itemclineve; she hopes to push that to 70%.) She also bumped the average order from $30 to $75.
The average order was for $200".
The average order is about $100.
"The average order size goes up unbelievably".
The average order totals $80.
The average order size is $100.
But the average order value was actually down.
The best-in-class was half the average expense.
That's half the average of the previous five years.
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CEO of Professional Science Editing for Scientists @ prosciediting.com