"If we can get this technology right, and if we can mainstream it, then it supports a different, positive vision from science fiction, one where we can locally grow on-demand, cruelty free, sustainably, abundant amounts of meat and leather in a way that can protect and preserve our future on this planet and beyond".
At heart, the problem is a closed, linear technology failing to keep pace with the growing on-demand, interactive expectations of the public.
"Lyft is already the leader in peer-to-peer, which is the fastest growing on-demand transportation segment".
Startup Stripe helps to power payments for a large number of new services offering up ways to make cash as part of the growing "on-demand economy".
As they grow, on-demand marketplaces will accumulate droves of data about delivery routes, demand patterns (correlation with the weather, the day of the week, sports events, distance to/from payday, etc).
It will have implications stretching across all professions, from blue-collar factory workers and their white-collar equivalent in knowledge work, to those employed by the growing on-demand economy.
Though most people probably spend their time on a phone in the back of an Uber regardless, seat-back, always-on touch screens could probably be coming soon enough to a car near you, allowing users more ways to interact with Uber's continually growing on-demand services that don't necessarily involve getting people from place-to-place.
Thus, new eServices led my mobile innovation and rapid consumer adoption will fuel a growing on-demand economy in Brazil and Latin America through increased consumer convenience, the third most important vector driving consumer purchases after selection and price, by creating more efficiencies and less work.
Defenders also point out that as on-demand work continues to grow, on-demand workers are joining together in guild-like groups to buy insurance and other benefits.
Enforcement agencies need adequate funds to proactively investigate the growing on-demand economy and contingent employment classification emerging across all industries.
