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She got into location work through a friend in television, who instantly spotted the house's potential.
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MA: When do you get into location?
But Loopt has been in the location game for a long time — what about startups that want to get into location right now and support the newest functionality?
Kleiner concedes that he's bullish on the potential of Facebook getting into location with the recent launch of Places, though the tools aren't yet there for advertisers.
As they got into position around the location I stayed in my vehicle but in sight of them.
In the US Dodgeball.com is the startup which springs to mind in the mobile social software space, and, Davies admits, inspired him to get into location-based services.
Yelp got into the location battle earlier this year when the local business listings and review site started allowing users to check-in to restaurants, bars and businesses.
Meanwhile, Facebook has been dragging its feet (to say the least) getting into the location game.
Of course, with a mobile platform, it would make sense for Chatter to leverage GPS of users and get into the location game.
As the geolocation wars heat up, it seems like web applications and mobile apps, both new and old, are getting into the location game.
"It's presence marketing, getting into more locations, having more types of packages available, being part of more sports events".
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