The questions suggested that the United States -- its credibility suffering in much of the Arab world -- had a window of goodwill in a capital that seemed genuinely thankful for the removal of Hussein's government.
One of the most important questions facing accountants is the problem of assigning value to so-called "soft" assets such as brand image, corporate reputation, goodwill, and human capital.
Extrapolating from AIG's own test, but adjusting fully for mark-to-market losses and stripping out goodwill and hybrid capital, even at the end of June AIG might have had about $24 billion less book equity than it needed to be safely capitalised.
While there is a lot of goodwill in the capital total, the company has used cash to cut debt in the past and should be able to increase sales this year, as it did in the last two recessions, argues Cipolloni.
Barack Obama has a tremendous amount of goodwill and political capital with which he can make education a civil right for every student in America.
Responding to Haiti not merely by writing fat aide cheques, but by deeply engaging the intellectual capital, goodwill and imagination of the Muslim world is an extraordinary opportunity for building bridges between the West and the Muslim world while saving Haitians.
Like Anchorman 2, Derek's sequel is powered by a kind of double momentum arising from the first movie: the simple unused comic potential of the original drama and also the fan goodwill and catchphrase-capital that's been accumulating all the time he was gone.
By fighting a theological battle on ideological grounds you are using up political capital and goodwill that maybe you should conserve, because the [UK] government has lost goodwill over this for no tangible benefit.
In a brutal competitive climate, its only capital was goodwill.
Since this would force banks to write off all goodwill against banks' core capital, this might result in a flurry of end-year deals.But equally it might not.
