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"But we've got new owners in, a new direction, the feel good factor is coming back, but that only builds by winning games.
South Africa's 2010 World Cup 'feel good' factor is addictive.
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The feel-good factor is unmistakeable.
The feel-good factor is one thing, the reality quite another.
In and around the city, you can see the feel-good factor is there for us.
The feel-good factor is as much about perceptions of the future as the past.
Well, for most, certainly outside London, the feel-good factor is absent.
"The retail sector is affected because the feel-good factor is low at times like this," Mr. Goenka said by telephone from his office in Calcutta.
But this region has a smaller-than-average sector of homes above £500,000, so the feel-good factor is elusive.
Additionally, they suggest that even if the recent pick-up is sustained it will take some time for voters to recognize it: the "feel-good factor" is a lagging indicator.
If the feel-good factor is slowly returning to Old Trafford, there was a reminder that Van Gaal is inheriting a club where discontent lingers just beneath the surface.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com