Sentence examples for gimmick when it from inspiring English sources

"The fashion is to say 3D is a gimmick when it is not".

The company's drone program, which many in the tech press dismissed as a marketing gimmick when Mr. Bezos unveiled it on "60 Minutes" in 2013, is central to this future; drones could be combined with warehouses manned by robots and trucks that drive themselves to unlock a new autonomous future for Amazon.

This is an expensive bit of backpacking equipment that may seem like a gimmick when you look at it in a camping store but is worth every penny.

It may even be filmed in 3D, since that's the popular gimmick these days, when it comes out in 2012.

Marketing by stereotypes is never a good idea, and yet it remains a socially acceptable gimmick when addressing the GLBT community.

On the runway it just looked like a weird gimmick, when perfectly nice tailored clothes were dressed up with rosettes whirling around the shoulders of a sleek white coat that was (just) wearable.

The multiplicity of performances of single works on offer — like "Child of Tree," played on a cactus — is no gimmick when the chance elements written into the score make each rendition of it unique.

Many children's accounts come complete with a toy or other gimmick when they're opened.

The Pacers' Jalen Rose may have stumbled upon a real ratings gimmick when he suggested that equally difficult to beat would be Shaq and four hacks.

Ms. Dees-Thomases dismissed the advertisements as a "smoke screen," adding, "I think the mothers of this country are smart enough to recognize a gimmick when they see one".

Jorge Juraidini Rumilla, director of institutional relations at Cervecería Cuauhtemoc Moctezuma, which makes Tecate, could only trace the michelada back to a 15-year-old sales gimmick, when Tecate was sold with a slice of lime and salt.