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It will be seen as a gimmick by many.
Disney wanted to reverse the gimmick by placing a real girl among animated figures.
But the shootout has been derided as a gimmick by commentators and some coaches, including the Rangers' John Tortorella.
At the time, the song was dismissed as a gimmick by the press – but not by fans who made it a No 11 hit.
Turns out, according to Daniel Cook, a historian of childhood consumerism, it was popularised as a marketing gimmick by clothing manufacturers in the 1930s.
Somebody is missing out on a heckuva marketing gimmick by not pairing "The Irish Curse," a play about the trials and tribulations of men with small penises, with "666," the appallingly entertaining production now at the Minetta Lane Theater.
Similar(33)
He added, "The Georgian leadership laughs at these gimmicks by the Russian special services".
To fit all the cuts into the $550 billion limit the House imposed last month, however, tax writers had to resort to several techniques derided as gimmicks by Democrats.
Republicans also complained Wednesday that Democratic authors of the bill were engaging in accounting gimmicks by imposing a $15 billion increase in fees paid into a liability fund by oil producers to mask the true cost of the measure.
But the House plan uses a few tactics criticized as gimmicks by Democrats that are similar to the Senate plan for squeezing a large tax cut into the $550 billion limit adopted by the House last month.
Such offers have been dismissed as gimmicks by analysts – Merlin is offering a 25% discount to people booking tickets on its website, while the remaining saving would be swallowed up in fees.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com