Sentence examples for gimmick behind from inspiring English sources

The gimmick behind "Skittle Alley," set to the "Kegelstatt" Piano Trio in E flat, was its footwear, specifically the juxtaposition between point shoes and squeaky sneakers.

The gimmick behind the Miscast gala is actors perform numbers that they are totally wrong for.

There is no shtick or gimmick behind the choreographed piece, a stunning pas de deux set to Sigur Rós' "Varúð" that McElhenney says took him seven months to train for.

That is the strategy -- some might say gimmick -- behind the new Comme des Garçons Guerrilla Store that opened here on Saturday.

U2 surprise-release of their new album – for free – last night for iTunes' 500 million customers globally could be read as a band was no longer certain of their place in the paid music market and so chose to hide behind a marketing gimmick of faux benevolence.

Are we missing out on all the fun, or is this mobile TV just a gimmick with no real substance behind it?

Because we were worried it would be interpreted by the public as an attempt by The KLF to return to the music world on the back of a humanist gimmick, we decided to hide behind the Foundation".

However, No Child Left Behind also let states use statistical gimmicks to report performance.

Behind the weight-loss gimmick is a serious health effort.

That is the thinking behind zero-rupee notes, an Indian anti-corruption gimmick now attracting worldwide interest.

Weissman said that although the concept behind the Headshot Truck is interesting, the business seems more like a "gimmick".