The Big Ad Gig, a contest that awards 30-day paid internships to young would-be copywriters and art directors, is changing its format for its fifth annual competition, to be held on Sept. 25 during Advertising Week in New York.
Here, new employment models evolve to include platforms, projects, gigs, freelancers, contests, contracts, tours of duty, and part-timers, but largely supported slower-evolving technology.
The 20-year-old student from Athens, Georgia, told HuffPost that she got the gig by entering a contest for Aerie's fall campaign in which she had to describe what #AerieReal meant to her.
The Eurovision Song Contest is a gig that thousands of aspiring singer-songwriters would jump at, but Molly had such strong reservations, she almost said no.
It's not like a sporting contest, nor a gig or a theatrical show.
I also ended up winning the contest and booking the gig all by default because I was the only competitor... well and the rest is history.
A JOB IS JOB ONE In an event that crossed "The Apprentice" with "American Idol," four fledgling mad men — and women — landed monthlong internships with leading agencies by winning a contest called the Big Ad Gig.
And the last two Advertising Week events in New York featured a contest called the Big Ad Gig, which offered the winners paid, monthlong freelance stints as copywriters and art directors at agencies like Atmosphere Proximity, part of the BBDO Worldwide unit of Omnicom; Crispin Porter & Bogusky, part of MDC Partners; and Ogilvy & Mather Worldwide, part of WPP.
You can turn to your friends and family, obtain grants, enter a contest, or work a side gig until the startup takes off.
