generating buzz

USAGE SUMMARY

The phrase "generating buzz" is correct and usable in written English.
It is typically used in marketing or communication contexts to describe the act of creating excitement or interest around a product, event, or idea. Example: "The new product launch was a huge success, thanks to the team's efforts in generating buzz on social media."

✓ Grammatically correct

News & Media

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

58 human-written examples

The band was in Europe playing a few shows when the film started generating buzz.

The Guardian - Music

But he is not the only marquee name generating buzz here after deciding to participate.

The New York Times

The Internet radio sites turntable.fm and iHeartRadio are also generating buzz on the Street.

The New York Times

Now, though, it is all about generating buzz for "Home Front," which heads next to the Maryland Film Festival.

The New York Times

Korres Natural Products -- is generating buzz with its line of botanicals from Athens, which are made from raw organic ingredients.

The New York Times - Style

But on the sidelines of an international security conference in Bratislava, it's the Slovak diplomats are generating buzz.

The Economist

Most cooks, though, say they're less concerned with generating buzz than with creating a menu that's entirely theirs.

The New York Times - Food

The latest example, generating buzz among entrepreneurs, technologists and bloggers, is the idea of the "long tail".

The Economist

Inexperienced but athletic, B.Y.U.'s Ezekial Ansah is generating buzz as a potential mid-first round pick.

The New York Times

Human-verified similar examples from authoritative sources

Similar Expressions

2 human-written examples

Hybrids both traditional ones and the plug-in variety are also generating buzz at this year's show.

Forbes

Which means Hyatt is walking a fine line in generating buzz about a program that it doesn't want customers to actually expect.

The New York Times - Magazine

Expert writing Tips

Best practice

When aiming to create anticipation for a product launch, use "generating buzz" in your social media campaigns to capture audience attention effectively.

Common error

While "generating buzz" is effective for marketing and media, using it excessively in formal reports or academic papers can diminish the seriousness of your message. Opt for more formal alternatives like "increasing awareness" or "attracting attention" in such scenarios.

Linguistic Context

The phrase "generating buzz" functions as a verb phrase acting as a gerund, typically modifying a noun. It describes the action of creating excitement or interest, often used in marketing or promotional contexts. As Ludwig AI confirms, it's a correct and usable expression.

Expression frequency: Very common

Frequent in

News & Media

60%

Formal & Business

30%

Science

5%

Less common in

Encyclopedias

1%

Wiki

1%

Reference

1%

Ludwig's WRAP-UP

In summary, "generating buzz" is a commonly used and grammatically correct phrase that describes creating excitement or interest, particularly in marketing and media contexts. As Ludwig AI confirms, the phrase is suitable for a range of applications. While its use is widespread, it's more appropriate for neutral to informal settings. Alternatives such as "creating excitement" or "attracting attention" may be more fitting for formal writing. The phrase is primarily used to inform and persuade, and is found extensively in news and business-related sources.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

creating a stir

Focuses on creating disruption or excitement, often unexpectedly.

drumming up interest

Emphasizes actively promoting and increasing interest in something.

whipping up excitement

Suggests creating a high level of enthusiasm quickly.

sparking interest

Highlights initiating or igniting interest in a particular topic.

building hype

Focuses on gradually increasing anticipation and excitement.

attracting attention

Highlights the act of drawing notice or focus.

making waves

Implies creating a significant impact or causing a noticeable effect.

raising awareness

Emphasizes increasing knowledge or understanding about something.

fostering interest

Highlights nurturing and developing interest over time.

cultivating anticipation

Suggests carefully developing and growing a sense of expectation.

FAQs

How can I use "generating buzz" in a sentence?

You can use "generating buzz" to describe efforts to create excitement around a product, event, or idea. For example: "Their marketing campaign was successful in generating buzz about the new movie."

What are some alternatives to "generating buzz"?

You can use alternatives like "creating excitement", "building anticipation", or "attracting attention" depending on the context.

What does it mean to say something is "generating buzz"?

When something is described as "generating buzz", it means it's creating a lot of talk and excitement, often through marketing or media attention.

Is "generating buzz" appropriate for formal writing?

While widely used, "generating buzz" is generally more suitable for informal or marketing contexts. In formal writing, consider using alternatives like "increasing awareness" or "attracting attention" for a more professional tone.