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The book was a best-seller in England, and, by the summer of 2012, in America as well, thanks in large part to Moran's brutally funny approach to a serious topic.
Beware before you jump into using the funny approach.
In this case, a lighthearted and non-offensive funny approach, hit the mark.
On speaking directly about RiffTrax, Wiseau explains, "It's a funny approach to entertainment.
Applied correctly, a funny approach can entertain readers, reframe an issue for better understanding, challenge assumptions and call people to action, the panelists pointed out.
"First they are shy then, through their kids people start to come [around] and understand that it is an artistic and funny approach to document the world," she told HuffPost.
Similar(52)
The current texting-while-driving campaigns in the United States take emotional or funny approaches, and avoid the violence of the film from Wales.
What we get is sort of funny sometimes, kind of funny once in a while, almost funny, approximately funny, something like funny, nearly funny, approaching funny, in the neighborhood of funny.
This could have been a great satirical drama, but it needed a tougher, shrewder, funnier approach.
TLC's Stacy London is known for her trademark silver streak of hair and her frank-but-funny approach to style while giving makeovers on What Not to Wear.
Craven appreciated his softer, funnier approach to the character, and gave him the role.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com