When the French online-dating marketer Yannick Rolland helped to make a U.S.-based dating site that "empowers women," he held round after round of focus groups with the opposite sex.
"The French are better marketers!" After two more bastings and an hour more of cooking, Mr. Casella removed the duck from the oven.
Terroir worship warms the hearts of the French fine-wine marketers as well, of course, since the one thing you can't copy and duplicate someplace else is France itself.
"Who cares?" said a marketer of French wines recently, when asked about Vaynerchuk's financial success.
Hervé Mons, an award-winning producer and worldwide marketer of authentic French cheeses, told The Independent on Sunday: "We are under pressure to apply the same standards to artisanal as to factory-made cheese.
"I think the U.S. wants to destroy the French fighter capacity," fumes one Parisian marketer of fighter jets.
There are refugees and black marketers, defrocked bankers and resistance fighters, gamblers, floozies, French colonial policemen, American and Spanish entertainers, and, eventually, Nazi officers (who in reality never set foot in Casablanca).
Arden is the new name of French Fragrances, which in January acquired the Elizabeth Arden division of Unilever, the marketer of cosmetic, skin-care and fragrance brands including White Shoulders and Passion.
Joël Flichy, boss of the French venture-capital outfit Galileo, thinks the Nouveau Marché's marketers are scouring France to lure unsuitably youthful companies to their exchange.So far, the national exchanges have mostly been reeling in tiddlers.
